My guest today says that, at this moment, rogue waves are forming under your business. Emerging technologies, changing demographics, the data economy, automation, and other trends―the undercurrents of radical, systemic change―are crashing into each other.
When they converge, they’ll produce sea changes that sink companies and wash away entire industries overnight. If your competitor can’t ride out the next wave and you can, you win.
That guest I’m alluding to is Jonathan Brill, and he’s written a book called Rogue Waves: Future-Proof Your Business to Survive & Profit From Radical Change.
In it, he shows you how to prepare your business to survive and thrive through the most radical upheavals.
His book has been called a must-read survival guide that provides the predictive tools you need to take advantage of randomness, turn chaos into profit, and set your company on the course for long-term success.
I hope you’ll click the play button below to learn more about Jonathan and his work. For a summary, just keep scrolling.
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