285: The 10 Laws of Trust with JetBlue Chairman Joel Peterson

Every so often I get to have a conversation with someone I never dreamed I’d be talking to. Today is one of those days.

Several years ago he released a book with a publisher that has since been acquired.

joel peterson

This new publisher decided today’s guest’s book needed a rerelease and we are the beneficiaries of it.

His name is Joel Peterson and his book is called The 10 Laws of Trust: Building the Bonds That Make a Business Great.

Joel says trust is the glue that holds an organization together. It turns deflection into transparency, suspicion into empowerment, and conflict into creativity.

10 Laws of Trust is the playbook for breaking through the operational silos and CYA mentality that plague so many organizations today.

Click the play button below to join our conversation now, or keep scrolling for a summary.

Join in on our chat below

Subscribe: iTunes | Stitcher | RSS

In today’s episode, I ask Joel to share:

  • How big a problem exactly is a lack of trust at the typical American company
  • How hard is it to change a culture of mistrust into a culture where most people feel they can trust their colleagues and bosses. 
  • How do millennials react to Joel’s strong positions on trust?
  • …and plenty more!

This Episode is Sponsored By Cloud Accounting Software FreshBooks

FreshBooks cloud accounting software is currently offering a month of unrestricted use to all RtLP listeners – totally free right now. And, you don’t need a credit card for the trial.

To claim your free month, click here and be sure and enter ReadToLead in the “How Did You Hear About Us?” section.

If your business uses Freshbooks, and you’d like to share your experience with the Read to Lead audience, click the contact tab at the top of this page and let us know. Be sure and include “FreshBooks” in the subject line.


Joel’s Book

You can order The 10 Laws of Trust: Building the Bonds That Make a Business Great right now!

Joel in Action

Books Joel Recommends

A Short History of Nearly Everything by Bill Bryson

Presidential Biographies

Several books by Condoleeza Rice

Churchill: Walking with Destiny by Anthony Roberts

Check Out These Additional Resources

Visit Joel’s website here for more about him and his work.

Be sure and grab your copy of Joel’s book now.

Find out more about hiring Joel to speak to your group.

Connect with Joel on Twitter and LinkedIn.

Podcast Mentioned

Check out the Red Podcast with host David Hooper. I recommend Part 1 and Part 2 of of Panic Attack.

Click to Tweet

To share the Read to Lead Podcast on Twitter quickly and easily, just click the box below. Your tweet will automatically be populated with this copy:

Leave Us Your Feedback

Comment and Share

Please consider rating the podcast with 5 stars and leaving a one- or two-sentence review in iTunes or on Stitcher.  This helps tremendously in bringing the podcast to the attention of others. I am also mentioning the names of all who rate the podcast with 5 stars in future episodes.

We encourage you to join the Read to Lead Nation on Facebook.  It’s a community of like-minded leaders and leader-to-be, as well as fans of the Read to Lead Podcast.

You can tell your friends on Twitter about your love of reading and our new podcast by simply clicking this link and sharing the tweet you’ll find at the other end.

And, by all means, if you know someone you think would benefit, please spread the word by using the share buttons on this page.

Finally, thanks for listening and remember, “Leaders read and readers lead.”