334: The Business of Friendship with Shasta Nelson

We need to change our mindset.  The phrase “I’m not here to make friends,” is the opposite of how we should think about our workplace.

So says my guest today who is an expert on building healthy and appropriate friendships in the workplace.

shasta nelson

Her name is Shasta Nelson and she was an absolute delight to chat with. I learned a lot from her and from her book.

It’s called The Business of Friendship: Making the Most of Our Relationships Where We Spend Most of Our Time.

By not encouraging workplace friendships, Shasta says, companies and managers are missing out on a crucial opportunity to foster an inclusive and engaging environment where employees are more likely to want to spend the majority of their time.

By the way, her previous books include Frientimacy: How to Deepen Friendships for Lifelong Health and Happiness, and Friendships Don’t Just Happen! The Guide to Creating a Meaningful Circle of Girlfriends

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332: Knockout Networking with Michael Goldberg

Trust is essential in any business environment and, certainly, of anyone working in the financial services industry.

My guest today insists that, instead of relying on traditional marketing tactics to attract customers, financial advisors and other business professionals are far more likely to thrive when they focus on networking effectively.

michael goldberg

Cultivating relationships with prospects and clients to demonstrate why they should trust you with their money is essential.

That guest’s name is Michael Goldberg and he is the ideal person to teach these lessons.

He’s got a brand new book out called, Knockout Networking for Financial Advisors: More Prospects, More Referrals, More Business.

As a networking strategist, educator, and acclaimed speaker, Micahel helps people like you develop the skills they need to consistently make the right impression on networking connections, centers of influence, and potential clients

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289: Taking the Work Out of Networking with Karen Wickre

My guest today has spent time at both Google and Twitter. So, to say she knows a bit about networking is a gross understatement.

Now, she’s a senior consultant at the global advisory firm Brunswick Group, and shows no signs of slowing down.

karen wickre

Her name is Karen Wickre (WICK-ree) and her book is called Taking the Work Out of Networking: Your Guide to Making and Keeping Great Connections.

The reality is most of us hate networking. But what if there was a better way to cultivate real and ongoing connections – without leaving your comfort zone?

Karen’s book is a thorough guide for anyone who wants to turn the dreaded idea of “networking” into a valuable habit that can be put to use throughout your career and life.

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202: How to Think Like a Superconnector, Not a Networker

With Superconnector co-author Scott Gerber

If you’re anything like me, you struggle with networking. I’ve maintained a long-held disdain for these, often, after-work events.

I’ve recently realized that one of the reasons I’ve detested it so, is because I was mostly doing it wrong. Thankfully for you and me, today’s guest is here to help us understand the ‘right’ way to build relationships, and build them he has.

scott gerber

I’m talking about Scott Gerber who, along with Ryan Paugh, has written a fantastic book (surprise) on the subject. Scott and Ryan are the co-founders of CommunityCompany, the team behind professional communities such as YEC, an organization composed of more than fifteen hundred of the world’s most successful young entrepreneurs founded by Scott and Forbes Councils.

Their book comes out officially on February 27, 2018, but you can pre-order it now. It’s called Superconnector: Stop Networking and Start Building Business Relationships That Matter.

I hope you’ll sit in with us as we discuss Scott’s book together.

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An Encore and Ad-Free Presentation: A Conversation with Seth Godin

What To Do When It's Your Turn

seth godinThis is an encore and ad-free presentation of my conversation with Seth Godin, originally released in January 2015.

It has been edited since its original publication and is better than ever. If you’ve never heard it, you must. But even if you have, I think you’ll agree it’s worthy of a repeat listen. Not because of me, but because of Seth.

Since Seth and I first talked, he blogged about similar topics and even linked to Read to Lead in his post. Uh, yeah, I was thrilled to say the least.

If you don’t know his work, Seth is the author of 18 bestsellers that have been translated into 35 languages. His latest is What to do When it’s Your Turn (and it’s Always Your Turn). He’s the founder of several companies, a member of the Direct Marketing Hall of Fame and an influential speaker around the world.

He writes about treating people with respect, the changing economy and ideas that spread. Mostly, he creates projects, many of which end up failing.

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