434: Leading with Heart with John Baird and Edward Sullivan

This week on the podcast, I’m delighted to bring you two authors for the price of one. They are John Baird and Edward Sullivan, both of Velocity Coaching Group.

John Baird and Edward Sullivan

Their book together is called Leading With Heart: Five Conversations That Unlock Creativity, Purpose, and Results, and it’s already spent a few weeks on the Wall Street Journal bestseller list.

In it, they share hundreds of hours of research and firsthand accounts of guiding leaders at some of the world’s most respected big brands and small startups (Apple, Nike, Google, Slack to name a few). 

At a time when workplaces are struggling to build high-morale and connected cultures, LEADING with HEART will help leaders to unlock the best version of themselves and those around them with transformative results.

No matter where you are in your career, their book is your launch point to leading with heart.

By encouraging you to ignore outdated “leadership hacks” and embrace introspection and growth, Leading with Heart guides you to ask the right questions and find your own answers. Now you too can create a leadership game-plan that is authentic to you and brings out the best in those around you.

I hope you’ll click the play button below to learn more about John, Edward and their work. For a summary, just keep scrolling.

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433: Why You MUST Write a Book with Honoree Corder

What is the single best tool an entrepreneur needs to build, boost, and grow their business? Win an Olympic Gold Medal? Sure! That’d be great. But apart from that?

honorée corder

Write a book, of course! So says today’s returning guest, Honorée Corder, author of 20-plus books including 2016’s You MUST Write a Book: Boost Your Brand, Get More Business, and Become the Go-To Expert.

Beyond technology, software, social media networks, even advertising and marketing campaigns, Honorée says the biggest and best tool you’ll ever have in your belt is a book with your name on the cover. What’s a book do for you? Let us count the ways…

Authority and Credibility–Nothing establishes your authority faster or better, making it easier to attract investors, clients, and customers.

Brand recognition–Nothing makes your name and your brand easier to recognize, giving you greater reach with no additional overhead.

The ultimate business card–We’re hard-wired to hold on to books, to keep and care for them, and to share them with others. When’s the last time someone did that with your business card?

You Must Write a Book introduces you to these concepts and digs further–revealing not only the benefits of how a book can help you to build and grow your business and your brand but how you can put your ideas on the page.

I hope you’ll click the play button below to learn more about Honorée and her work. For a summary, just keep scrolling.

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432: How Creativity Rules the World with Maria Brito

Many people believe—maybe you are one of them—that you’re either born creative or you’re not. Today’s guest suggests that nothing could be further from the truth.

maria brito

Why is it a room full of school children will say “yes” to the question of whether or not they’re creative, and demonstrate it in myriad ways, only for those that answer similarly to drop dramatically as they age?

I would argue, in part, it’s because school educates out of us our creativity as it forces us all into the same mold (or else).

If that’s you, never fear. You can get it back. Maria Brito, author of How Creativity Rules the World: The Art and Business of Turning Your Ideas Into Gold, illustrates how creativity is merely a series of habits, actions, and attitudes that anyone can develop—regardless of who you are and what you do.

There has never been, she says, a more crucial time than now to develop your creativity and your ability to innovate. Coming up with original ideas of value is today’s most precious resource.

I hope you’ll click the play button below to learn more about Maria and her work. For a summary, just keep scrolling.

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431: LinkedIn Profile Optimization for Dummies with Donna Serdula

Something I’ve always struggled with—and I’m guessing you have as well—is getting the most out of my LinkedIn profile. If you were to ask me about my LinkedIn strategy is, I’m not sure I could give you a clear answer.

donna serdula

That’s why I’m excited to welcome a special guest today who literally wrote the book on the effective use of LinkedIn. Her name is Donna Serdula and she is the author of LinkedIn Profile Optimization for Dummies.

Donna pioneered the concept of LinkedIn Profile Optimization and through her website, has helped over 5000 professionals use LinkedIn to achieve increased success.

The book applies that experience to help you use all of LinkedIn’s capabilities to meet your goals, whether they be job search, reputation management, or sales.

I hope you’ll click the play button below to learn more about Donna and her work. For a summary, just keep scrolling.

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430: The Secret Society of Success with Tim Schurrer

My good friend Jody Maberry, who interviewed me about my book back in Episode #385, recently reached out about introducing me to a young man who’s just published his own new book.

tim schurrer

His name is Tim Schurrer and he is the author of The Secret Society of Success: Stop Chasing the Spotlight and Learn to Enjoy Your Work (and Life) Again.

Tim says there’s a message getting a lot of airtime these days. It’s a message that says, to be successful, you have to step into the spotlight, climb the ladder, become the boss, or chase whatever version of success that’s been dangled in front of you.

But what if, Tim asks, there’s another way? What if fame, money, and power aren’t all that we should be chasing?

In his new book, Tim invites you to reevaluate your definition of success and learn a new, freer way to go about achieving it. How do you learn this approach? With the Secret Society as your guide—a community of people who know how to make an impact, whether they have the spotlight or not.

I hope you’ll click the play button below to learn more about Tim and his work. For a summary, just keep scrolling.

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