Prior to sitting down with Tim Sanders for the first time, I knew very little about him.
An earlier book he’d written, Love is the Killer App, was one I’d heard good things about but had not yet read.
In the case of Tim’s new book, Dealstorming: The Secret Weapon That Can Solve Your Toughest Sales Challenges, many people I respected were talking about it in my Facebook and Twitter feeds. People like Chris Brogan, David Burkus and Michael Port among others. I knew I had to investigate and consider inviting him onto the show.
The topic of sales is not one that comes up on this podcast often. However, if my experience as a leader has taught me anything, it’s that everyone is essentially in sales now. Meaning, the silo’d days of old are over. In Dealstorming, Tim suggests that “one of your most important leadership missions is to overcome the bias against cross-departmental collaboration.”
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