Category Archives: Podcast

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300: Sharpen Your Marketing Message and Cut Through the Noise with Bill Cates

Featuring the book Radical Relevance

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I am fortunate to be able to meet a consistent amount of pretty incredible people.

That’s partly because of other incredible people who are thoughtful enough to make the effort when they know someone I need to know.

bill cates

Such is the case with today’s guest. I have to give a big thanks to William Wright over at the Financial Professionals Group for introducing me to Bill Cates.

I love Bill’s new book and I think you will too. It’s called Radical Relevance: Sharpen Your Marketing Message, Cut Through the Noise, Win More Ideal Clients.

Bill has been helping others effectively market their message since the late 70s.

If you’re certain you have a solution to your top prospects’ problems, but just can’t seem to capture their attention, then this book is for you.

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299: Unlock Your Power to Influence, Lead, and Create the Impact You Want

With Contagious You author Anese Cavanaugh

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Regardless of where you are in your career, today’s guest says, how you show up matters.

Your intentions, energy, and presence as a leader set the tone, creating a positive – or negative – culture and results.

In her follow up to Contagious Culture, Anese Cavanaugh offers the tools, and inspiration we need to become dynamic leaders who have the power to influence and create the impactful change we want to experience.

anese cavanaugh

That new book is called Contagious You: Unlock Your Power to Influence, Lead, and Create the Impact you Want.

In it, she shows you how to own your leadership and effectively guide, inspire, and serve those around you.

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298: Master Your Code with Darren J. Gold

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A few weeks ago, I summarized what I considered to be my favorite book of the year. That book is The Infinite Game by Simon Sinek.

With respect to Simon, after reading the book by this week’s guest, I couldn’t help but wonder if I’d made that declaration too soon.

Darren J Gold

Suffice it to say, Darren J. Gold has written a book you need to go out and buy as fast as you can.

It’s called Master Your Code: The Art, Wisdom, and Science of Leading an Extraordinary Life.

This book is one that, according to former Home Depot chairman and CEO, Frank Blake, is a “must-read for anyone interested in leadership and human potential.”

If it’s a life of joy, fulfillment, and happiness you desire (and who doesn’t) then make sure you listen to this conversation.

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297: A Practical Guide to the Design and Implementation of Strategy

With Dr. Chuck Bamford, author of The Strategy Mindset 2.0

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I love it when a guest from the past makes a return visit to the podcast. That’s a pretty good indication they brought plenty of value the first time around.

Today’s featured author is just such a guest! His name is Dr. Chuck Bamford, and he first appeared back in July 2015.

Dr Chuck Bamford

His new book, out now, is an updated second edition of the book we first discussed several years ago.

It’s called The Strategy Mindset 2.0: A Practical Guide to the Design and Implementation of Strategy.

Dr. Bamford’s book will help you create a strategy plan that works, gain a true competitive advantage, structure your organization to align with your strategy and lots more.

If you struggle with understanding or implementing your organization’s strategy, then this book is for you!

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296: Earning a Debt-Free Degree with Anthony O’Neal

Author of Debt-Free Degree

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I’m going to go out on a limb and say that my guest on this episode of the podcast has probably been told at least a few times that his views just might border on the extreme.

After all, he’s not only suggesting the idea of college without loans, he actually encourages you to pay cash.

Anthony O'Neal

His name is Anthony O’Neal, and he’s the latest in a line of Ramsey Solutions personalities.

His brand new book, already a #1 bestseller, is called Debt-Free Degree: The Step-By-Step Guide to Getting Your Kid Through College Without Student Loans.

Much like his mentor Dave Ramsey, Anthony shows you that just because everyone else is doing it – borrowing money – doesn’t mean you should be too.

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