Category Archives: Leadership

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324: The Future of Behavior Design with Dr. BJ Fogg

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While technically today’s featured book was released in 2019 (December 31 to be exact), I’ve dubbed it my favorite book so far this year!

Upon reading it, I immediately wanted to share it and attempt to teach its concepts to others. That, to me, is the mark of a great book.

bj fogg

What is this amazing book?

Well, it’s the New York Times bestseller Tiny Habits: The Small Changes That Change Everything by Dr. BJ Fogg. Or, as BJ would now call it if he could rename it, Tiny Habits: The Future of Behavior Design.

The book sleeve on the front cover says confidently, “This book will change your life.” Just yesterday, my wife saw the book on my desk and asked if the claim was true. I answered with a resounding “YES!”

With breakthrough discoveries in every chapter, you’ll learn the simplest proven ways to transform your life. Whether you want to lose weight, de-stress, sleep better, or be more productive each day, Tiny Habits makes it easy to achieve.

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323: Using Authority, Warmth, and Energy to Get Exceptional Results

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If you’re not a big fan of the sound of your own voice, you’re certainly not alone

In fact, that opinion puts you squarely in the majority. Most people can’t stand the way they sound.

steve herz

Remember hearing your recorded voice played back for the first time? Yeah. Probably not fun.

Most of us are not even using our natural dynamic voice when we speak, and that’s what today’s guest Steve Herz is here to help with.

The overwhelming majority of the speaking we do is what he calls “private speaking.” We’re not on a stage presenting, in other words. We’re in conversations with one or a few other people.

Yet, there is very little about these speaking moments and a TON written about presenting to crowds from a stage.

Enter Steve Herz. Steve’s book is called Don’t Take Yes for an Answer: Using Authority, Warmth, and Energy to Get Exceptional Results.

It explains why positive feedback limits personal and professional growth and then teaches you how to embrace hard truths and critical feedback to escape mediocrity and break away from the pack.

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322: The Vital Change That Will Level Up Your Business with Mike Michalowicz

Author of Fix This Next

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One of my favorite people (and not just one of my favorite authors) is this guy! The goofy-acting one in the pic below.

His name is Mike Michalowicz, and this episode marks his third appearance on the podcast. You can find those other two here and here (he also appeared as part of my Boss-Free Virtual Summit last year).

mike michalowicz

You know an author’s books are going to be solid when you realize that they spend about five years working on each of them.

It shows. Mike’s book are incredibly well researched and well written.

Mike’s latest book is called Fix This Next: Make the Vital Change That Will Level Up Your Business.

In short, it’s the ultimate diagnostic tool for every entrepreneur and business owner. With simple, efficient, and powerful tips and teachings, you will immediately identify your business’s essential need and easily drive the results you desire most.

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321: Habits of a Champion with Dana Cavalea

Award-winning, New York Yankees strength coach

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One of the greatest things about creating something like a podcast is the doors it opens, allowing you to meet people you wouldn’t have otherwise met.

For me, one of those people is Sherri Griffin.

dana cavalea

In her words, she is Read to Lead’s biggest fan. Who am I to argue?

It’s because of Sherri that I am able to bring to you my guest on today’s episode.

His name is Dana Cavalea, and he is the former Director of Performance for an organization you’ve probably heard of called the New York Yankees. He helped lead the team to a World Series Championship in 2009 and that same year was voted by his peers as the top Strength Coach in Major League Baseball, receiving the Nolan Ryan Award.

Dana’s book is called Habits of a Champion: Nobody Becomes a Champion by Accident.

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320: Maximize Profits by Investing in Your People with Sherry Deutschmann

Author of Lunch with Lucy

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Sometimes those in my network will suggest authors for the show they know personally.

When this happens, I’ve been known to be skeptical.

sherry deutschmann

Though we have the best of intentions, it can be difficult not to recommend someone we personally like, even if their work is just ‘okay.’

As soon as I cracked open this week’s featured book, I knew I didn’t need to be concerned that the recommendation came from a friend of the author.

Not only is this friend a former co-worker of mine, but she’s also got excellent taste in people and their works. Thank you Leah for bringing Sherry Deutschmann to my attention.

Sherry’s new book (and her first) is called Lunch with Lucy: Maximize Profits by Investing in Your People.

I literally cried at least twice as a read it. The stories of Sherry’s journey – and the way she runs her businesses – is that compelling.

She’s an unconventional leader, and a much-needed breath of fresh air to leadership in my view.

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