399: Applying Relationship Rules in Business for Ultimate Success

Since beginning the Read to Lead Podcast over eight years ago, I’ve had the chance to meet more than my fair share of people whose talents include helping others write and publish books (in addition to a few of their own).

honoree corder

One of those people is Karen Anderson, a strategic book advisor and coach, associate publisher at Morgan James Publishing, and co-author of the Wall Street Journal and USA Today bestseller The Bezos Letters: 14 Principles to Grow Your Business Like Amazon featured right here on the podcast.

Karen recently formally introduced me to today’s guest, Honoree Corder, a name I’ve known for quite some time. I mean, when you’ve written over 50 books, it’s hard not to be on my radar.

One of those books – and the one getting our focus today – is Business Dating: Applying Relationship Rules in Business for Ultimate Success.

Honoree’s book is designed to show you exactly how the rules of personal dating apply to your professional relationships. When you take the time to foster balanced connections, Honoree says, you’ll build meaningful, long-lasting contacts that yield incredible gains. With the power of true networking on your side, you’ll attract better clients and relationships faster than you ever thought possible.

I hope you’ll click the play button below to learn more about Honoree and her work. For a summary, just keep scrolling.

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398: Learning and Development Programs That Stick with Meredith Bell

Today’s guest has been helping train leaders and their teams for several decades. In fact, you’d be hard-pressed to find someone else with her level of training experience.

meredith bell

Her name is Meredith Bell.  She is president and co-founder of Performance Support Systems, a global software company. Since 1994 she has helped develop brain-based, online assessment and development tools that make long-term improvements in leader and team performance.

She’s also the author of several books over the years. The one I’ve decided to dive into today is called Strong For Performance: Create Learning and Development Programs That Stick.

In Strong for PerformanceMeredith provides a clear, simple explanation for creating lasting improvements in the performance of leaders and teams.

Marshall Goldsmith even says to “Use this book as a roadmap for strengthening the people in your organization and building a positive coaching culture.”

I hope you’ll click the play button below to learn more about Meredith and her work. For a summary, just keep scrolling.

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397: Thursday is the New Friday with Author Joe Sanok

I feel like my guest today is a bit of a kindred spirit of sorts. Numerous times during our conversation, I thought of many examples from my own life of several of the topics we discussed.

joe sanok

We see eye-to-eye on a lot of things, not the least of which is many of us are caught in a 100-year-old way of doing things.

We work eight to ten hours a day, five or more days every week. But why is this the way we do things? This question and more is what Joe Sanok gets at in his new book.

It was released last month as is called Thursday is the New Friday: How to Work Fewer Hours, Make More Money, and Spend Time Doing What You Want.

In it, Joe offers the exercises, tools, and training that have helped thousands of professionals—from authors and scholars to business leaders and innovators—create the schedule they want, resulting in less work, greater income, and more time for what they most desire.

Most importantly, Thursday is the New Friday empowers you with a practical, evidence-based methodology to create your own work schedule and dedicate more of your precious personal time to pursuing your hobbies and spending time with your family and friends.

I hope you’ll click the play button below to learn more about Joe and his work. For a summary, just keep scrolling.

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396: How to Write a Non-Fiction Book That Sells with Julie Broad

I first met today’s guest at a podcast conference several years ago. She had a booth at the event to promote her company’s services, which happens to be helping leaders and entrepreneurs write, publish, and sell their books.

julie broad

I suggested I take a look at some of her non-fiction authors to see if any would make a good fit for Read to Lead but, then, I never followed up.

Fast-forward a couple of years and I would run into her again at that same conference. This time, I not only followed up, but I suggested we start with her. As in her latest book about…writing, publishing, selling books.

You can write a book, Julie says. Anyone can, in fact. But if you want to write a book that people will want or even need to read, it’s not as simple as sitting down to write. In fact, that’s one of the biggest mistakes unsuccessful authors make.

That’s why she wrote Self-Publish & Succeed: The ‘No Boring Books’ Way to Write a Non-Fiction Book That Sells.

Julie shows you that writing a successful nonfiction book starts long before you write your first chapter. To write a book that boosts your brand, generates a profit, and makes you an influencer in your industry, you need the ‘no boring books’ way.

I hope you’ll click the play button below to learn more about Julie and her work. For a summary, just keep scrolling.

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395: How Leading Organizations Blend the Digital and Physical with Robert E. Siegel

One of the perks of hosting a show like Read to Lead, of course, is the chance to sit down with some pretty incredible authors. And, sometimes, those same authors are lecturers at prestigious business schools.

robert siegel

In the past, I’ve had the chance for sit-downs with Dr. Richard Shell and Jonah Berger of the infamous Wharton Business School.

Today, we move across the continent to the other coast, as I chat with Robert Siegel, lecturer at Stanford’s Graduate School of Business.

His work there includes teaching graduate and Executive Education classes and doing extensive research on such companies as Google, Schwab, AB InBev, Stripe, and SurveyMonkey. He’s also a partner at Silicon Valley venture capital firms XSeed Capital and Piva, and he sits on the boards of several startups.

His new book is called The Brains and Brawn Company: How Leading Organizations Blend the Best of the Digital and Physical.

Business leaders, according to Robert, are continually told they need to embrace digital disruption wholeheartedly to thrive in the 21st Century. Legacy companies, we’re told, are all doomed to fail unless they double down on the latest digital innovations, and disruptors are ordained to take over the world. Digital innovation is the answer to everything.

That’s not true, Robert says. Nothing in life or business is ever that simple. Wanna learn more?

I hope you’ll click the play button below to learn more about Robert and his work. For a summary, just keep scrolling.

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