348: Lessons for Today’s Leaders from Bold Decisions that Changed History

My guest today is passionate about leadership, is a dedicated student of history, and is one of the world’s leading thinkers on strategy.

His name is Jan-Benedict Steenkamp, and he is also the C. Knox Massey Distinguished Professor of Marketing at the University of North Carolina’s Kenan-Flagler Business School.

jan benedict steenkamp

Jan-Benedict Steenkamp’s latest book is called Time to Lead: Lessons from Today’s Leaders from Bold Decisions that Changed History.

In it, he seamlessly connects historical leaders with present-day leadership dilemmas and practical situations derived from his extensive experience and network.

It’s a book about great men and women, their actions in leadership that have stood the test of time, and what we can learn from them and apply to our lives today.

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347: Lessons In Leadership from the Greatest Leaders of All Time

My guest today, and I, have something in common. We are both broadcasters.

Me a former broadcaster, and he a current one.

brian sanders

His name is Brian Sanders and he is here to remind us that, among other things, we are often our own worst enemy when it comes to what holds us back.

Brian is one of those rare guests who isn’t afraid to share his struggles (both of the personal and the leadership variety). He does so, in part, because he realizes you’ll likely see yourself in some of what he shares.

Maybe this will help bring you closer to examining your own struggles. If nothing else, you’ll be encouraged to know you’re not alone, as leaders often can be if we’re not careful.

Brian’s book is called Leadership Endurance: Strategic Steps from the Greatest Leaders of All Time.

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344: The Practice and Shipping Creative Work with Seth Godin

If I had to make the difficult choice of selecting just 20 books to access for the remainder of my life, I could do a lot worse than the 20 written so far by today’s special guest.

Seth Godin is special to me for a lot of reasons; not the least of which is he is almost singlehandedly responsible for helping rekindle my love of reading.

seth godin
Seth Godin image credit Darius Bashar and Archangel

In fact, you could go so far as to say that, without Seth Godin, there’s a real good chance the last seven-plus years of my life would have been spent doing something else.

But thanks to his book Purple Cow, I’m here instead. And the beauty of that is, so are you.

Seth’s latest book, released last week, is called The Practice: Shipping Creative Work, and I am thrilled to dive into it in this episode with Seth and with you.

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343: The Self-Evolved Leader with Dave McKeown

I must confess: sometimes I’m just late to the party.

You might say that’s the case for the book and author I’m featuring today.

dave mckeown

Okay, so the book is less than a year old, but I have to admit the publicist representing today’s guest first reached out to me last December! They’re a patient lot.

My guest today is Dave McKeown and he’s written an excellent book titled The Self-Evolved Leader: Elevate Your Focus and Develop Your People in a World That Refuses to Slow Down.

Dave’s book is a practical guide to help you as a C-suite executive and leader “resist the pull of the urgent” so you can focus on the direction of your team, your people, and your shared goals.

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342: Close the Gap Between Dreaming and Doing with Kary Oberbrunner

It is a rare moment when I’m able to present to you a guest who’s been on the show once before.

It’s even rarer when that guest has already been on the show twice before.

kary oberbrunner

That’s right! Today, I’m excited to welcome Kary Oberbrunner to Read to Lead for the third time. He has a brand new book out, released just this past Saturday.

It’s called Unhackable: The 30-Day Elixir for Creating Flawless Ideas, Leveraging Superhuman Focus, and Achieving Optimal Performance Thorugh Flow, and I consider it to be his best book yet.

The truth is, Kary says, you’re getting hacked every day, and you don’t even know it. First your productivity plummets, morale declines, and your dream gets sidelined and sabotaged – yet again.

Unless…you’re UNHACKABLE!

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