239: How to Master Content Strategy with Pamela Wilson

Maximize Your Reach and Boost Your Bottom Line

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My guest today, Pamela Wilson, has been helping people get their ideas out into the world since 1987.

She started her career as a marketing consultant and graphic designer and began her online business – bigbrandsystem.com – in early 2010.

Pamela Wilson

At BIG Brand System, she helps ambitious people build online businesses based on their hard-earned expertise – and without the usual overwhelm. She does this through free content on her site, targeted programs, coaching, and her mastermind group.

Pamela first appeared on the podcast to discuss her last book Master Content Marketing, back in November of 2016. That book is a companion to her new book.

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In today’s episode, I ask Pamela to share:

  • Why it’s important to create content that “multitasks”
  • We’ll discuss Pamela’s Life Cycle approach to content strategy
  • How to supercharge your content’s impact
  • …and plenty more!

Pamela’s Book

You can order Master Content Strategy: How to Maximize Your Reach and Boost Your Bottom Line Every Time right now!

Books Pamela Recommends

The Thought Leader’s Practice: Do the work you love with people you like the way you want by Matt Church

Check Out These Resources

Visit Pamela’s website for more on her and her work.

Be sure and grab your copy of Pamela’s book now.

Find out more about hiring Pamela to speak to your group.

Connect with Pamela on Twitter and LinkedIn. 

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To bring your Very Important Content to life, you need to aim for quality content, not quantity content. - Pamela Wilson
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Categories: Marketing, Podcast
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