Episode #124: The Secret to Solving Your Toughest Sales Challenges

With Tim Sanders

tim sandersPrior to sitting down with Tim Sanders for the first time, I knew very little about him.

An earlier book he’d written, Love is the Killer App, was one I’d heard good things about but had not yet read.

In the case of Tim’s new book, Dealstorming: The Secret Weapon That Can Solve Your Toughest Sales Challenges, many people I respected were talking about it in my Facebook and Twitter feeds. People like Chris Brogan, David Burkus and Michael Port among others. I knew I had to investigate and consider inviting him onto the show.

The topic of sales is not one that comes up on this podcast often. However, if my experience as a leader has taught me anything, it’s that everyone is essentially in sales now. Meaning, the silo’d days of old are over. In Dealstorming, Tim suggests that “one of your most important leadership missions is to overcome the bias against cross-departmental collaboration.”

To join our conversation, just click the play button below.

Subscribe: iTunes | StitcherRSS

In today’s episode, Tim and I discuss:

  • Some of the developments from the last couple of decades that have increased the complexity of the sales process
  • The myth of the “lone genius” and how we tend to romanticize this myth
  • How to best communicate with the salesperson or team concerned with losing control over ownership of the process
  • And a lot more…

This Episode is Sponsored By FreshBooks

FreshBooks is currently offering a month of unrestricted use to to all RtLP listeners – totally free right now. And, you don’t need a credit card for the trial.

To claim your free month, click here and be sure and enter ReadToLead in the “How Did You Hear About Us?” section.

If your business uses Freshbooks, and you’d like to share your experience with the Read to Lead audience, click the contact tab at the top of this page and let us know. Be sure and include “FreshBooks” in the subject line.


Tim’s Latest Book

You can order your copy of Dealstorming: The Secret Weapon That Can Solve Your Toughest Sales Challenges right now.

Tim in Action

Books Tim Recommends

Team of Teams: New Rules of Engagement for a Complex World by General Stanley McChrystal

Originals: How Non-Conformists Move the World by Adam Grant

Under New Management: How Leading Organizations Are Upending Business as Usual by David Burkus

Think and Grow Rich by Napoleon Hill

The Innovator’s Dilemma: The Revolutionary Book That Will Change the Way You Do Business by Clayton Christensen

Multipliers: How the Best Leaders Make Everyone Smarter by Liz Wiseman and Greg McKeown

Rookie Smarts: Why Learning Beats Knowing in the New Game of Work by Liz Wiseman

Tim’s Resources

The best place to find out more about Tim is at his company website.

Download a free chapter from Tim’s book.

Here, you can pick up a copy of Tim’s new book.

You might consider booking Tim to speak at your next event.

Connect with Tim on Twitter and LinkedIn.

Click to Tweet

To quickly and easily share about the Read to Lead Podcast on Twitter, just click the link below. Your tweet will automatically be populated with this copy:

Leave Us Your Feedback

Comment and Share

Please consider rating the podcast with 5 stars and leaving a one- or two-sentence review in iTunes or on Stitcher.  This helps tremendously in bringing the podcast to the attention of others. I am also mentioning the names of all who rate the podcast with 5 stars in future episodes.

We encourage you to join the Read to Lead Nation on Facebook.  It’s a community of like-minded leaders and leader-to-be, as well as fans of the Read to Lead Podcast.

You can tell your friends on Twitter about your love of reading and our new podcast by simply clicking this link and sharing the tweet you’ll find at the other end.

And, by all means, if you know someone you think would benefit, please spread the word by using the share buttons on this page.

Finally, thanks for listening and remember, “Leaders read and readers lead.”

Please note: I reserve the right to delete comments that are offensive or off-topic.

3 thoughts on “Episode #124: The Secret to Solving Your Toughest Sales Challenges

Comments are closed.